
CosmicTaco
ONDC Targets SMEs for Expansion
- ONDC plans to tap into SMEs via GeM and PLI schemes, aiming to triple its business by FY25.
- The network currently handles over 12.5 million transactions per month, targeting 30-40 million by FY25.
- Philanthropic organizations and CSR foundations are helping small entrepreneurs join the platform.
- ISKCON is an example of the diverse ecosystems joining ONDC, enabling the purchase of prasad.
- Despite growth, ONDC faces challenges like deep discounting and below-par user experience.

15mo ago
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