Amazon Rebrands miniTV as Amazon MX Player

• Amazon has rebranded its free ad-supported streaming service miniTV to Amazon MX Player.
• The rebranding indicates Amazon's acquisition of rival streaming platform MX Player.
• The new branding is visible on X, formerly known as Twitter, but not yet on the service's website and app.
• The deal, valued at less than $100 million, aims to boost Amazon's streaming ambitions in India.
• This move comes as Disney+ Hotstar and JioCinema prepare to merge, capturing 85 percent of India's video-streaming audience.

Source: Moneycontrol