CosmicTaco

Facebook Unveils Gen Z-Focused Redesign to Rival TikTok

CosmicTaco · 2024-10-05T11:31:04.754721+05:30

- Facebook is launching a redesign aimed at attracting younger users and competing with apps like TikTok. - The new design emphasizes local community information, videos, and Facebook Groups. - The updates come as Facebook's brand is in decline, with only 33% of U.S. teens on the platform as of last year. - Despite this, Meta is hopeful as young adults have been using the site for features like Facebook Groups and Marketplace. - The redesign includes a new 'Local' tab, an 'Explore' tab for personalized recommendations, and updates to the Video tab, Facebook Events, and Groups. Source: [Techcrunch](https://techcrunch.com/2024/10/04/facebook-launches-a-gen-z-focused-redesign/)

Facebook is launching a redesign aimed at attracting younger users and competing with apps like TikTok.
The new design emphasizes local community information, videos, and Facebook Groups.
The updates come as Facebook's brand is in decline, with only 33% of U.S. teens on the platform as of last year.
Despite this, Meta is hopeful as young adults have been using the site for features like Facebook Groups and Marketplace.
The redesign includes a new 'Local' tab, an 'Explore' tab for personalized recommendations, and updates to the Video tab, Facebook Events, and Groups.

Source: Techcrunch