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18+ yoe, software architect, seeking advice on side hustle

I have full stack development experience and I still code. I work with a product company on healthcare domain. I want to build something solo as a side hustle. And with the tech knowledge I have acquired, I am 100% confident I can build it. I’ve already gathered some mobile app/platform ideas and have been working on a few of them. Doing some research as well. The thing I lack is a strategy and direction to reach prospective users. I have no idea about how startups operate. I have never been into freelancing either. I know nothing about regulations and law. I have only a limited knowledge about investment. My short term plan is to finish building some MVP features of the apps and publish them to Playstore/AppStore. (I’m sorry, I do not wish to reveal the ideas now) How to reach users 0-1, 1-10 and 10-100? How should I plan financially? Isn’t it possible to go solo? I have someone in the US who has agreed to help me in coding. But he has only 2 years of experience. One advantage is he can give me US insights. I don’t want to induct more members as no one is ready for commitment. Or people just back out even after committing to it. Btw, I am not active on social media. My network in the internet world with people isn’t great. I’m seeking advice from you guys on areas that I need to consider to make my app/platform grow. All this, is going to be side hustle.

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