Most imp skill set required for B2C that a B2B PM lacks: 
 1. Data driven decision making  
 2. User research

Product Owner

I don’t know why you find it hilarious. Having worked as both B2B and B2C PM, I certainly know that B2C PM is highly data intensive as compared to a B2B Model M

I’m a b2c pm 
 - spend time with users, they f up a lot, all your assumptions are mostly wrong  
 - good design taste  
 - data heavy work (if not you then have a well trusted analyst) 
 - speed of iteration (mvp-> hit goals-> next milestone), throw lot of things at wall, see what sticks  
 - don’t ever make dark patterns might help with initial number boost, eventually users will hate you for it

Analyst

B2C PMs should be very comfortable with 
  
 - quick iterations and chaos, as product changes/experiments are much more frequent 
 - ability to gather feedback very quickly and build on it 
 - data crunching 
 - prioritise north star of company (growth, retention, revenue) at different points in time vs ARR in case of b2b mostly

Product Manager

I am currently working as a PM in B2B Space. But I want to develop PM Skillsets for B2C space as well.   Can someone  please share what are most important skills/tools a B2C PM Should know.  Do sha...

Welcome to Product Managers's Private Community

I am currently working as a PM in B2B Space. But I want to develop PM Skillsets for B2C space as well. 

Can someone  please share what are most important skills/tools a B2C PM Should know. 
Do share relevant resources if possible!

B2C PM Skillset

B2C PM Skillset- Grapevine

With over 10+ years of experience in Product management within the insurance and Fintech sector, I’ve realized that product management is still not understood/defined well as a role. I’m open to all sort of queries.

Ex-Policybazaar Product Head #AMA

Reaching out to all Product Managers! 

Looking for insights into possibilities for switching to a Consumer facing Product Manager role, when one has spent majority time in their career in a B2B PM role.

I’m in my early career stage (3 YOE, 25 YO) in Product Management with B2B firms. I really wanna switch into a B2C role - but I am worried that my experience is highly B2B centric and would limit my chances. Many companies come up with “n+ years in a B2C product” in their requirements. 

Looking for any tips from people more experienced, also if any PMs have made such a switch.

PM Transition - B2B to B2C?

How difficult is it to transition from a PM at a B2B startup to becoming a PM at a B2C one?

If anyone has done this recently, was there are any upskilling required? 
What is the sentiment when you apply for such roles?
Is there a significant difference in pay?

B2B vs B2C PM

Hi All, 

Can someone with 4-6 years of PM experience in the B2C space shift to companies such as Salesforce / Intuit? Lately, I have been feeling that there is a lot of applications for B2C roles and there is hardly any fulfilment with respect to the work, primarily everyone is just copying features.

So, if someone could guide how to do this would be grateful

Transition from B2C to B2B

I'll be soon shifting from a B2B SaaS early stage to an early-growth stage D2C consumer product startup. I am one of the early hires in the product function.

While I understand that there is a significant difference in the role and responsibilities of a PM in both the positions, I couldn't find many resources available online to help with this.

Would love to hear opinions from both B2B and D2C PMs on the difference in their roles. Would also appreciate any tips and advice for my new role.

Thanks!

PM - D2C consumer product

This is not a question for the cocky new grad in the overvalued startup, but for the few seasoned PMs that still reply out here.

Where do PMs go after they peak?

By peaking I mean arriving at a GPM or Staff PM position at the top 10-15 companies (you can do your own ranking here).

Nobody has the true statistics but I will use the assumption that 75% (debatable) of those who peak, will get laid off within 2 years from their ‘peak role’. The remaining will be able to progress into DoP and VP in the same top company or another in the top 15.

Where do they go then?

I am pretty positive, from experience, that they don’t go any up.

Do they go down the ladder of new startups for titles and ending up in the worst ones after being laid off 4-5 times? Do they quit all together?

Do they open a farm?

Do they start their own startup?

Comments and thoughts folks!

Where Do PMs Go After They Peak?

Software Developer

What is growth and future for b2b PM? Need to understand were all to focus and which are best companies  / specific roles to target including MAANG

Future of PM -B2B

Product Management

Skillset/Certifications required for a business consultant to switch to PM?

Consultant

Thinking of exploring the PM job market for SPM/PPM roles

How's the market looking for IC product roles

I am doing good, but a little bored now

How's the PM job market now

The job market has dried up for senior product roles. Do you think the situation will improve soon? What's your overall outlook of product management as a career beyond 10 years? Do you see yourself doing this for another decade?

Asking mostly from a supply and demand point of view. Also, has seen that the role is becoming more and more vague and replaceable.

Context: Leading a 6 membered product team in a series B funded company. Managing the ceo/cpo opinion differences, moving to wfo from remote, high work pressure and too much reporting. I have been working with series A, series B companies throughout my career.

To people with 10+ years in product management, what's your outlook for the future?

Hey everyone, excited to be doing this AMA!

A brief about me, I work currently as a Director of Product at an Indian unicorn startup 

About my career: 
- Did my undergrad from IIT and then masters from an Ivy league school
- Have been in product for almost 10 years now - across 2 Indian unicorn startups and a publicly listed company

Would love to take questions on what it means to be a PM, growing within the role, building your career, and other things :) 

Will be back here at 4 pm and start replying
Shoot away!

AMA 🎙️: Hey all, I am pmsprint, Director of Product Management at a Unicorn in India!

Hello folks

I want to understand what is the natural progression of a B2B SaaS PM . What should one take care of when one starts gaining more experience . How should one stay relevant in the industry?

I am a PM with 4.5 years of B2B SaaS experience and before that I was a developer for 3.5 years.

Natural progression of B2B SaaS PM

One who is entering into Product role in B2B company. What should they be focusing on initial days to get well versed with the Product and what's is the scope of PMs in India in this domain for next decade?

B2C PM Skillset

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