Gojek's Exit from Vietnam Marks a New Era in Rivalry with Grab

- Gojek has decided to exit Vietnam, marking the end of its first era of competition with Grab in Southeast Asia. - Vietnam was Gojek's first expansion market in 2018, but it struggled to gain significant market share. - The decision to leave Vietnam is based on logic rather than rivalry or financial narratives, signaling a shift in strategy. - Gojek's exit follows similar struggles by other international companies like Grab and Baemin in the Vietnamese market. - Both Gojek and Grab are now focusing on profitability and cost-cutting, moving away from aggressive expansion tactics. Source: [Asia Tech Review](https://www.asiatechreview.com/p/gojeks-vietnam-exit-signals-a-new)