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Infibeam Avenues to Acquire Majority Stake in Rediff

- Infibeam Avenues has signed a definitive agreement to acquire a 54.1% stake in Rediff India for Rs 25 crore, aiming to diversify its offerings and increase user engagement. - Rediff, which attracts about 38 million monthly visitors, reported a turnover of Rs 36.07 crore as of March 31, 2024, and offers cloud-based enterprise email storage, instant messaging, and content distribution services. - The acquisition will enable Infibeam to leverage Rediffโ€™s user base for cross-selling financial products using AI, such as loans, insurance, and investment products. - Ajit Balakrishnan, chairman & CEO of Rediff, will continue as an advisor, while Vishal Mehta of Infibeam Avenues aims to strengthen the companyโ€™s position in digital finance aggregation and cloud services. - Infibeam reported a 2.76x increase in consolidated net profit to Rs 69.6 crore in Q1FY25, with revenue from operations rising 1.4% to Rs 752.7 crore and a 67% YoY increase in Transaction Payments Volume. Source: Moneycontrol

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