Publicis Groupe acquired Influential for a reported $500M last week.
It is far from dead, unorganized but not dead

I have been working in industry for past 6 years on this field. And I am seeing the dip in the way brands are spending.

Digital Marketer

Shift is towards micro and nano influencers. The expensive ones have moved to Bollywood

Consultant

What is the scope of influencer marketing in next 5 years ? Are all the companies feeling the dip in market ???

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