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JioCinema Appoints YouTube India Head as New CBO

- **Ishan Chatterjee**, former managing director of YouTube India, has been appointed as the new chief business officer at **JioCinema**. - Chatterjee will focus on driving revenue growth across sports and entertainment, and oversee the platform's overall monetisation. - This comes as **Reliance Industries** plans to merge Disney+ Hotstar with JioCinema, aiming to expand JioCinema’s content offerings. - JioCinema had 225 Mn average monthly active users, while Disney+ Hotstar had 333 Mn, according to Reliance Industries' annual report 2023-24. - Reliance Industries and The Walt Disney Company have also set up a joint venture combining the businesses of Viacom18 and Star India Private Limited. Source: [Inc42]()

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