It tastes nice though. Way better than whatever shit Cadbury cooks up

Founder

Today I went to a shop to buy kinder Joy for my small sis.... Bought 2 at 💯  They are able to sell 5rs chocolate at 45 and 60inr.  Main ingredients include sugar, vegetable oils (palm and sunflowe...

Welcome to Indian Startups's Private Community

Today I went to a shop to buy kinder Joy for my small sis.... Bought 2 at 💯

They are able to sell 5rs chocolate at 45 and 60inr.

Main ingredients include sugar, vegetable oils (palm and sunflower), milk and wheat.

Am ready to join/start any Indian startup which can solve or gain from this problem...

1. Healthy chocolate
2. Useful toy
3. Affordable cost

Anyone in confectionery business or know-how of this sector?

Kinder Joy - A Marketing Genius

Senior Consultant

Kinder Joy - A Marketing Genius- Grapevine

Welcome to Business Roles's Private Community

Any industry, any product or service. Something that you've seen happening in India.

I'll start with one : Fogg appealing to the mass market by marketing their value for money products (x number of sprays), literally beating axe out of market share in 3 years.

What's an innovative growth/marketing strategy you've come across?

Product Owner

Any startups ideas in online dessert/sweets business via Amazon/Flipkart?

Business Analyst

Welcome to News Discussion's Private Community

Chocolate laced with Marijuana sold as Ayurveda medicine

Consultant

Viners, finally I’m frustrated enough to make a move on building my own business.

Just curious about what b2c SaaS would you not mind paying 100 / month for? Preferably in the capital markets / personal finance space?

SaaS product you’d pay 100 / month for?

Software Developer

Software Engineer

Be more brief, if its part time, full time, how are you managing time, do you earn from it, hobby or responsibility, etc

Folks doing side gigs, what are you doing?

Google map reviews. Have earned 500 so far. About to invest about 4L for a 8L return. 🥸

I'd never heard this name earlier, somehow. So I looked up more. They run Varun Beverages. Again, a name I somehow hadn't heard of (maybe I'm not a very avid stock investor). 

Varun Beverages (named after his son) apparently is one of the largest bottlers for PepsiCo outside of the US
Devyani Foods (named after his daughter) handles outlets for KFC, Pizza Hut etc. 

It's super crazy how some of the most successful businesses are just things we see around us, but don't care about as much. 

I'm extremely pro startups - hyper scaling tech companies need to exist. But I think a lot of us are missing out on creating legendary businesses that are profitable on day one, just because it's a longer, not as 'glamorized' path. 

More of us need to think about this!

A friend just brought up if I know Ravi Jaipuria. They apparently made $3Bn this year, and have a networth of $12Bn.

Product Manager

Orchid with 200 trees, 40y old.

Will sleep, soak sun and read(bucket list) here after Layoffs.

What's your layoff scene? R u afraid 😳

Stay strong and keep a back up :D

Got a place to lay upon after layoff.

Nestlé’s baby food brands including Cerelac and Nido added sugar in the form of sucrose, in lower and lower-middle income countries including India — but not in the products sold in Europe or UK, according to a report by Swiss investigative organisation Public Eye and International Baby Food Action Network (IBFAN).

The research was conducted at a lab in Belgium, and examined Nestlé’s baby food products from Asia, and Africa branded as Cerelac, Nido, Mucilon and Dancow. These contained an average of 3 grams per serving, and in some cases up to 6 grams. Similar products tested in the European markets showed no added sugar. A Nestlé India spokesperson has attested that the company has reduced the sugar content in the baby product portfolio by 30% over the past five years, NDTV reported. In 2022, the sales on these products exceeded Rs.20,000 crore in India alone.

Nestlé has been under the scanner in the past for similar violations in several African countries. Reports from the 1970s raised the alarms on their unethical marketing practices in an effort to push artificial feeding over breastfeeding.

New 20000 crore market just opened up

Don't know why I'm so pissed with these news. Kinda knew it, but they have ruined generations. Most of Indians turning out diabetic, obese and heart attack prone may not just be "lacking exercise". The food has been laced with unhealthy sugars when we didn't even know they were bad for us. 
  
 And so passed with government.  Europe has such tough food laws, even US. But India, we are just numbers. If I die, there will be 50 to replace me, or even more 
  
 Fckin pissed!!

Product Designer

Hi guys, I will describe my situation—

Introduction—
1. I work at an MNC that pays me monthly 74k.
2. I have 2 yoe in fontend development and I like my work excpet the only thing that makes me not like my work is the constant reminder of deadlines.
3. I therefore feel like doing a side hustle like a business and after some point leave my job.

Idea—
1. Start a vending machine business in India.
2. While there are few companies which have started this business in India in the past 2 years. I see a growing market in the future here.

Finance-
1. I have around 1.54L in mutual funds and around 60-70k in my bank account.
2. A vending machine costs around 2L and operating it will cost around another 15-20k in products.

I need a suggestion on a plan on how I can start the business with the amount of money I have.

my goal- I come from a very lower middle class family, I want to be the greatest man my bloodline has seen . I worked realy hard to get the job, but I don’t feel like I should be here.

Vending machine startup

Searching for companies that are solving amazing futuristic problems. I am living in india, so looking for companies in banglore or remote.

Can someone tell some raising startup companies to work for?

Is there a startup idea's for rookies

Intern

What business we can start as a side hustle with 50 lakhs capital sad that it can generate a decent passive income in 5 years and later we can stretch it as a full time business.

Start up business idea with 50 lakhs capital

Is it a right time to start a pet clothing brand ? OR A kids clothing brand ?

People's opinion!

Growth Marketer

There are essentially four parties in the startup economy:

1. The Consumer
2. The Enabler(read, Startup)
3. The Service Provider
4. The Investor

Now let's look at Game Theory motivations:

1. The Indian Consumer wants to minimise money spent per unit value extracted, the Western Consumer wants to maximise value extracted per unit money spent. (There's a massive difference.)

2. The Startup depending on the stage wants to maximise User Growth and Free Cash Flows.

3. The Service provider wants to maximise financial incentives.

4. The Investor is wants to maximise the XIRR of their fund. For this they need to reach a multibagger liquidity event.

Now let's look at what happens when:

1. The Consumer gets f'ed over: 

The startup attains pricing power through deep competitive moats allowing for monopolisation. They can jack up the prices to ensure nice FCF, greater rewards for Service Providers and great returns to their investors. (Think, Uber can charge anything to you now)

2. The Startup gets f'ed over: 

The users get bang for their buck, the service providers get good incentives, the investors push for higher growth but unfortunately the startup does not have enough capital to service their Cost of Operations through their unit economics, so they will either run out of cash or investor patience. Either ways, they are doomed. (Think every legit startup that failed)

3. The Service Provider get f'ed over: 

This is the likeliest scenario as they have the least power in this dynamic. Rewards will be reduced over time or made harder to achieve. They have no option because they got no option for sustenance. (Think any on-demand service providing app)

4. The investor gets f'ed over: 

Now imagine there is a startup that can balance the act very well. They have a service that users are willing to pay a margin on. They pay their service providers fairly and have decent unit economics. Now, the investor will do halla about destruction of shareholder value from little growth. (Is this the case with BluSmart?)

Maybe that's why building in India is tough.

[Rant] Here's why someone usually ends up f'ed over, for a startup to get successful in India

Recently, I saw that sugar cosmetics earns 4 crore on the eve of karwa chauth, which is their highest selling day in a year. Not Valentine's, not another day. Would love to hear you4 hacks and insights you have come across like this

Kinder Joy - A Marketing Genius

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