National creator awards

- The draft Broadcasting Services (Regulation) Bill, 2024, proposes to regulate influencers and content creators, classifying them as digital news broadcasters. - Influencers like Dhruv Rathee and BeerBiceps Ranveer Allahbadia could fall under government oversight, raising concerns about censorship and freedom of speech. - The bill mandates that influencers inform the government about their operations and establish grievance redressal systems. - Influencers will need to self-certify their content before publishing and be part of a self-regulatory body to address grievances. - Social media platforms may be required to provide information about content creators to the government, with penalties for non-compliance. Source: https://www.moneycontrol.com/technology/why-indias-new-broadcast-bill-could-deal-a-blow-for-dhruv-rathee-and-beerbiceps-ranveer-allahbadia-article-12787117.html

Its just sad to see so many content creators(personal branding experts being the most of them) utilize linkedin to promote their instagram photos with a wall of text that is completely unrelated.

Bhai mera hogaya in chutio se

Just saw that a share chat competitor eloelo did some live with a guy Puneet superstar. It did quite a breakout on social media platforms. Do things like these make the rounds in parallel companies as well?

Has the era of rallies and cult of personalities spawning off of fiery speeches a dying breed? Feels like a social media personality may end up becoming our PM some day. 🍺💪🏻 for PM in 20 years?

- The Indian government is proposing a bill that would require social media influencers to register as 'digital news broadcasters,' sparking concerns among creators and digital rights activists about press freedom. - Over 785 Indian creators have signed a letter to the government and launched social media campaigns with hashtags like #KillTheBill to protest the proposed legislation. - The bill would mandate influencers to set up content evaluation committees and appoint complaint handlers, with non-compliance potentially leading to criminal charges. - Critics argue that the bill's vague language could allow for excessive government control over online content, affecting both local and international creators. - Prominent creators like Akash Banerjee and Dr. Medusa have voiced their concerns, highlighting the potential impact on smaller creators and the stifling of creative expression. Source: [rest of world](https://restofworld.org/2024/india-influencers-news-broadcasters-2024-bill/)

I have doing a lot research on these D2C brands , these brands are burning VC cash in ads and influncer marketing. And what just for topline !! When will the focus or plan to focus on bottomline !! Are these guys playing for valuation game or they really want to build profitable business out of it ?? Please correct me if i m wrong , also paying influncers butt load money wothout knowing the ROI , i think influncer marketing is a bubble which is yet to burst and the next phase is influencer led sales !!!