Why is phonepe trying to do everything? Delved into e commerce via pincode,stock broking via share.market and now app store . Is UPI market getting too competitive

Upi is not monetisable by itself. All UPI apps need to build other monetisation models taking advantage of UPI led distribution

Let them do, more people will vet hired😃

What is the problem if it does? Guess to make India Self reliant .once policies change or if we want to change .Need to have an option GPS done . Search still to be done . AI -miles to go But step by step And of course for the investors -the money if it clicks

Diversification. U do it for ur investments too. They pay really good compensation so they got a lot of good talent to do all this

Their CEO’s hatred for Google is apparently pretty widely known.