Alexa Will Be Powered by Claude

• Amazon's much-anticipated revamp of Alexa may include a paid subscription option and will reportedly rely on Anthropic's Claude AI.
• According to Reuters, Amazon will incorporate Claude AI into its Alexa voice-assistant technology, marking a significant win for the San Francisco-based AI company.
• Reports from June indicated that Amazon's Alexa revamp would feature a paid tier offering advanced generative AI tech, costing between $5 to $10.
• Amazon invested $4 billion in Anthropic last year and laid off hundreds of Alexa team members as a cost-cutting measure.
• Amazon spokesperson highlighted that Alexa uses a mix of AI models, and the new paid version could be introduced as early as October.

Source: CNET