Kingfish
Kingfish

Courses on Advertising and Omni-Channel Marketing

Hey Everyone! Suggest a few Advertising and Media Marketing related courses one should do. I have a Pharma Marketing Background and now wish to switch to FMCG/FMCD/Media & Entertainment. Going to enroll in an MBA next year.

  1. Should I go for AAFT online?
  2. MICA's Digital marketing certificate. Is it worth it?
  3. Any courses on Coursera, edx etc?
  4. Should I stick to the OG books (David Ogilvy, Piyush Pandey etc)
1mo ago
WildProbation
WildProbation

Better work direct in company...baki sab waste of time

Kingfish
Kingfish

I can't. Took a year gap for CAT. Now, I need at least a few courses for a few Internships (if I am going to restart my career!

WildProbation
WildProbation

For restart your career , connect with your friends or ex colleague
Ask for reference!! For a time being u will learn gradually

BeanCounter
BeanCounter

Here’s a wild idea, try creating a landing page (product doesn’t matter, can be vapourware for now) and just get sign ups. Use instagram and other channels to market and drive the funnel. See how big you can get. Then it’s up to you, either turn this into a project or try to make it into a business. Either way, you will get education not available in textbooks.

Kingfish
Kingfish

This actually, I am already doing with a Lifestyle business that I work with.

Working with an Influencer, I sell his merchandise on this lifestyle brand. I made a website, a landing page, started performance marketing, created good products and product experience!

However, very sensible suggestion.
Thank You!

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