LoveToBeMasked
How much cash is Zepto even burning?
I get “Xrs” credited in your wallet text like every 10 days. How is this even sustainable?
1mo ago2.1K views
Babasaheb
Stealth1mo
125 seems like the per user per month allocation. Once this user utilizes that 125 and becomes a part of DAU/WAU/MAU at least one of the mentioned cohort they'll stop sending this messages. Also, the target audience for these messages would be - their market share minus the TAM, In dec.'23 their market share was 28% with 13million MAU which is ~46million of total market. Assuming the growth from that time till date Sept.'24 - 18million MAU and 35% market share which is ~52million of total market, a case where zepto grew faster than the market cos of all the funds they've raised. Meaning the message in screenshot is sent to ~35million users with 125INR allocated per user gives us INR43.75 crore/$5.3million allocated per user per month to retain existing/ get back churned users.
Is math mathing or not? Any calculation mistake?
DigitalMisrepresentation
Keeptruckin1mo
Hiw 35 million figure came in the picture for burning money?
DigitalMisrepresentation
Keeptruckin1mo
How did you arrive at 35 million number zepto will be sending 125rs to these many users?
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I'm Aadit Palicha, Co-Founder & CEO at Zepto. Ask me anything!
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I'm Aadit, Co-Founder & CEO at Zepto. We're one of India's fastest growing consumer internet companies and are today present across 10+ cities in the country.
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TalkNinjaStudent1mo
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Would they hire candidates from non top/premium institutions? and how is there hiring process?