I am planning to start a healthy prebiotic soda, just like drinkolipop.com and drinkpoppi.com for India. What is your take on it?
Dude, honestly it sounds like a great idea. Just try to get the execution part right. Do provide the following ups on your product. Cheers.
Yaaaa, let's see how it goes.
This will work if you are able to crack the beverage industry. Healthy beverages post COVID has boomed as a sector and new beverages like kombucha, turmeric milk etc are also getting a lot of attention
If you’re serious about actually starting it - don’t count on these comments. A lot of people might say they’ll want it, but 1-2% of them will actually pay the $ and buy it.
Ask indirect questions - do you currently drink beverage, when, how much do you pay for it - ask these questions to understand who and when might get such a beverage. You can read the book the mom test or a summary of it to understand how to question indirectly to get the most unfiltered validation.
Run your idea and insights through different perspectives to really see if it’s making sense. Here’s a tool you can use - https://pushstart.club/products/the-idea-lab
This is some good insights. But the reason for asking here is to understand, am i not seeing something that others are able to see or maybe a second opinion.
I explored this Idea, got the taste and formula formulated, worked with contract manufacturers and did some tasting research then paused. Also spoke with a lot of people who started in a similar sector in India.
The main points of discussion were:
Will love to speak with others working on similar idea
Then why didn't you pursue it? Any specific challenges you faced that might help us. If you are more specific maybe that would help anyone who is reading this thread in future.
share your silly/interesting/futuristic ideas, which are rotting away in your notes
PS: don't worry about someone stealing your idea, ideas don't matter, execution does. If market is big enough multiple players make money, anyway comp...
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