Purplle Secures $180M in Series F Funding Round

• Omnichannel beauty platform Purplle closes Series F funding at $180 million.
• Round led by a subsidiary of the Abu Dhabi Investment Authority with significant contributions from existing investors.
• New investors like Sharrp Ventures also joined this round.
• Funding to support Purplle's mission to make beauty accessible to everyone, leveraging technology to enhance consumer discovery and purchase.
• Purplle operates with two models: a marketplace and its own brands, reaching over 10 million consumers monthly.

Source: Entrackr