Starting a content agency! Advice, tips, words of wisdom please 🙏🏻

Have worked in multiple industries leading and setting up content teams. Marketing content, long form, short form, all of it.

Wanted to explore if having my own clients would be a better deal? In terms of exposure, money and flexibility?

Also how do you land clients? I am open to start with freelancing before going all in.

Thoughts and suggestions please 🙏🏻