Study Unveils Why Men Really Care About Their Beards

• A Polish study found men motivated by social status and competition are more likely to maintain facial hair.
• Facial hair serves as a self-presentation strategy to enhance social standing.
• Men with higher gender role stress and intrasexual competition invest more in their facial hair.
• The study involved 414 heterosexual men aged 18-40, assessing their social motives and facial hair care habits.
• Results suggest men use facial hair to signal masculinity and protect against gender role stress.

Source: PsyPost