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PeppyBanana
PeppyBanana
Swiggy

Swiggy’s experimenting D2C with Minis!

Saw the recent announcement of layoffs etc at Swiggy and came across this new product from Swiggy. It’s available via the Swiggy app, has a SAAS side too - saw few articles. Curious if anyone has seen Minis on Swiggy already.

22mo ago
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SleepyNugget
SleepyNugget
Amazon22mo

Swingy minis is a cool idea. But I’m not sure how exactly will I use it. The products there seem a bit overpriced.

PerkyTaco
PerkyTaco
Swiggy21mo

They’re moving to clothing soon. It’s ONDC in the making.

SleepyNugget
SleepyNugget
Amazon21mo

Clothes on Swiggy would be interesting. But then we just have to wait Zomato to copy this product as they do with all Swiffy products 😂

SleepyTaco
SleepyTaco
Razorpay22mo

Yeah I’ve heard of it. What do you think of it? And in what context are you posting? Like you surprised they’re still spending on experimenting post layoffs or…?

PeppyBanana
PeppyBanana
Swiggy22mo

Yes

SparklyDumpling
SparklyDumpling
Stealth22mo

Struggling with Discovery and Monetization, afaik.

ZoomyTaco
ZoomyTaco
Stealth22mo

Old product - poor discovery - would be interesting to know if it moves the needle for them at all

PeppyBanana
PeppyBanana
Swiggy22mo

Old? I thot it was new.

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