Kamathtapel
Thoughts on q-com for fashion?
I’ve been thinking about Q-Com for fashion.
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Zudio boom: Demonstrates the demand for affordable clothing, but challenges like the long queues for in-store trials persist + lower in-store SKUs.
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E-Com (Myntra): Faces significant hurdles with returns management (due to quality n size disparities) + product exchange based fraudulent activities.
I feel the Middle ground is Q-Com model for fast fashion among genz populated areas that addresses these issues while catering to consumer needs for convenience and affordability.
1d ago1.6K views
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