Why you need more than a barebone MVP in 2023.

I had an argument with an investor/founder yesterday, and he went on a rant about the quick MVP ideology. Many entrepreneurs and product managers believe that launching a product quickly with a barebones minimum viable product (MVP) is the key to success. However, I think that in 2023, this approach is outdated and ineffective.

A minimal viable product (MVP) with barebones features is designed to be used by early adopters, providing essential functionalities to test the product concept and gather market feedback quickly.

However, I disagree with this approach. I believe that in 2023, a barebones MVP falls short. Here are two reasons why:

Customers are concerned about the app's look and feel. If you are enhancing an existing product, you must deliver a superior user experience compared to your competitors. A barebones MVP may not meet customer expectations and preferences, potentially creating a negative impression that drives them away.

Early traction does not guarantee product-market fit. While a barebones MVP may attract initial users, it doesn't ensure that they will remain or pay for your product. Relying on early success may provide a false sense of validation and confidence in your product's efficacy, potentially causing you to overlook the genuine problems or needs of your customers.

In conclusion, a barebones MVP is not enough in 2023. If you want to build a successful product, you need to build a polished product that delivers value and delight to your customers. This is not easy, but it is worth it.