SwirlyUnicorn
SwirlyUnicorn

You or anyone from your family use these apps ?

So working on a case study to understand users who use audio platforms like "Kuku FM" and where can i find them.

also few things like improvements needed, what content involved will help in better retention and engagement.

Kuku FM or Pocket FM or Storytel
Audible or Google Podcasts
Others - spotify, Gana, Savan, Etc.
82 votesexpired
9mo ago
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FloatingMarshmallow
FloatingMarshmallow

You won't find people listening to PocketFM here. The user segment is completely different

SwirlyUnicorn
SwirlyUnicorn

Hey man, i can see as you are from Pocket FM. Can you help me with few insights on the user base.

MagicalKoala
MagicalKoala

Could you please tell me what sort of folks use apps like Kuku FM, Pocket FM etc?

MagicalKoala
MagicalKoala

Despite the promotion of audio apps like Kuku FM and Pocket FM etc by social media influencers targeting Gen Z and millennials, I have not personally witnessed anyone from these age groups within my circle using these apps.

SwirlyUnicorn
SwirlyUnicorn

@Ponyta I have seen Generation X and Y to be major user of these platforms.

Gen Z and Millennials Majorly use Youtube and products like spotify, audible with having a modern theme to it.

DerpyJellybean
DerpyJellybean

My mom listened to pocket Fm occasionally. You’re from KUKU FM?

SwirlyUnicorn
SwirlyUnicorn

@Internetjankie I am not from Kuku Fm, Just trying to understand the User segment.

That's one common user i have spotted - Mom's

ZestyQuokka
ZestyQuokka

Audible free user, heard many audiobooks (prefer Indian authors english narration)

SwirlyUnicorn
SwirlyUnicorn

@BiryaniEnthu many of my friends use it.

Majorly saw a usage patten between a slightly tech savvy/modern people.

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