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Apple India Revenue to Cross $9.5 Billion in 2024, iPhone Shipments to Rise 18-20%

- Apple is projected to increase its revenue by 20 percent, crossing $9.5 billion in 2024, driven by iPhone sales and other categories like MacBooks and iPads. - Apple's market share in India is expanding due to its premium positioning, brand aspiration, and increased retail presence in tier-2 and tier-3 cities, along with local manufacturing under the 'Make in India' initiative. - Non-smartphone revenue for Apple in India is expected to reach $1.3 billion in 2024, with iPhone revenues alone around $8.2 billion. - Apple achieved 10 million iPhone shipments in 2023, with an expected growth of 18-20 percent in 2024, driven by new phone launches and festive season sales. - Despite challenges like intense competition and reduced seasonal demand, Apple's non-iPhone categories, such as Mac and iPad, showed strong performance, contributing to record revenue in the June quarter. Source: Moneycontrol

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by MJ23

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Did Apple Really Overtake Samsung as the Top Smartphone Seller in 2023?

As an avid follower of the tech industry, I can't help but marvel at Apple's unprecedented achievement in 2023. For the first time ever, Apple has managed to outsell every other smartphone manufacturer, including the long-reigning Samsung. This is no small feat, especially considering the renewed competition from Huawei and the overall soft spending sentiment in the market. Apple's climb to the top spot is nothing short of a tremendous success. But let's not forget the other players in the game. The 'other' category, which includes brands like Transsion and Xiaomi, grew by 19% year-over-year, stealing market share from almost all top vendors except Apple. This indicates a significant shift in consumer preferences towards premium devices, a trend that Apple has capitalized on with aggressive trade-in offers and interest-free financing plans. However, this victory is not without its controversies. While Apple enjoys its moment in the sun, it's worth noting that the overall smartphone market declined by 3.2% in 2023, hitting a decade low. This raises questions about the sustainability of Apple's growth in a shrinking market. Moreover, the intense competition within the Android space, with brands like OnePlus, Honor, and Google launching competitive devices, adds another layer of complexity to Apple's success story. So, is Apple's triumph a sign of its unparalleled innovation and market strategy, or is it merely a temporary win in a volatile market? Only time will tell, but one thing is clear: the battle for smartphone supremacy is far from over.

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