Hey there,
I've 5 years of experience working as a content strategist in Advertising Agencies. I've worked on multiple marketing campaigns for 25+ brands. However, I now want to transition to a full time marketing role with a blend of analytics and creativity without opting for an MBA.
Here are some of the skills I plan on getting certifications in to land a role:
SQL,
Tableau,
Excel (pivot tables, charts, v lookups),
Marketing Strategy
Project Management
Media Planning
I already have a strong background in copywriting, design, managing cross-functional teams and stakeholders.
Do you have any tips or advice that can help me in this journey?
Do you recommend any courses or certifications I should undertake to highlight the above mentioned skills?
How do I pitch myself as the perfect candidate without having an actual job experience in marketing management roles?
Thanks for your time :)