
Trying to benchmark Content Marketing salaries for work.
YOE - ~8 Industry- B2B SaaS City - Bangalore Employer - Early stage Startup, series A funded Education- BTech ( tier 2 private college) CTC - 16LPA
If you are in content marketing, share your details.

Fairly low considering your YOE

What would be the acceptable salary for my profile and can you give some names of companies paying more? Is there a checklist of skills to tick for X amount? How does this work in larger companies and startups?

- do you have viral campaigns under your belt?
- are you able to manage all content marketing activities? Social, blog, video?
- are you able to show business results due to your efforts?
- are you equally good at content dev and marketing?
If yes - 20-35 lpa is the range you should be in.

Low imo

What makes you say that? Are you employed or employing in a similar role at a higher CTC? If not, what’s the acceptable pay for such a role? Care to share?

I'm in the same industry and know people with very less experience having this CTC. Your YOE is a lot more and it's B2B SaaS I really think you do deserve something better

Very low. For 8years you should be at 32lpa

That’s so true. Would you say that’s industry standard? If you or anyone you know are in this pay range, I’d like to know the details like educational background, company size etc mentioned in the original post.

Does that include variable pay and equity? 16 fixed is about decent for a early stage series A.

I don’t have a variable component. Have something like 0.15% equity ( i think ). you mentioned decent for a series A, does that mean an enterprise would employ me for more salary? How does this work?