Rhombus
Rhombus
CARS24

Blinkit and surge charges

Did anyone observe that surge/demand charges were being charged on blinkit?? I didn't see with Zepto.

This happened while I was ordering for the sake of secret santa.

Geography - Gurgaon

11mo ago
ProfessionalCurser
ProfessionalCurser
Stealth11mo

This is fairly common.

Rhombus
Rhombus
CARS2411mo

Fair??

ProfessionalCurser
ProfessionalCurser
Stealth10mo

I never said its fair. I said its fairly common as in all these apps to it. Like it or not there is a price for convenience. Grocery margins are anyway thin with a huge burn rate, so yeah all quick commerce apps try to make money off us however they can.

DiwaliBonus
DiwaliBonus
Zomato11mo

Surge pricing kicks in when demand exceeds the number of serviceable customers.
If the customers are happy to pay the surge, and you're hitting your max stress levels, it is good for the business.

Either Zepto is far from its current capacity, or they don't know how to make money.

SS_Croaker
SS_Croaker
Unnamed11mo

Yeah.
It's a dark tactic to increase ARPU

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