Thread: Which product launch/marketing campaign was really well done?
Hey everyone. Trying to think of the best campaigns done in India, to learn as inspiration for things I do in the coming months (as an aspiration :p) Think Cred, Men will be men, Ultrahuman on Twitter etc. Would love to hear from the community
1. Nike is my all time fav.
2. I like the hype and controversy fold money is creating.
3. Flipkart BBD is kind of done well- focused on BTL- got offline activation + newspaper ads right
4. Big fan of what Zomato keeps on doing!
Also, don’t judge my suggestions. These were just things that came top of mind, so they did succeed in doing that!
1. Moment Marketing from various brands on Twitter
2. Swiggy and Zomato quirky PNs, emails
