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Google's Antitrust Battles: Impact on Tech Industry and Consumers

  • Google's dominance in web traffic and online communication has led to multiple lawsuits over the years.
  • The US government's antitrust investigation into Google is in its fifth year, with potential outcomes including a breakup of the company.
  • Google's search and advertising practices, including exclusive agreements with companies like Apple, are under scrutiny.
  • Google's monopoly power in digital ads is another major focus of the trials.
  • The potential remedies range from targeted injunctions to a full breakup of Google, though the latter is considered unlikely and difficult to implement.

Source: CNBC

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