Reaching out to all Product Managers!
Looking for insights into possibilities for switching to a Consumer facing Product Manager role, when one has spent majority time in their career in a B2B PM role.
I’m in my early career stage (3 YOE, 25 YO) in Product Management with B2B firms. I really wanna switch into a B2C role - but I am worried that my experience is highly B2B centric and would limit my chances. Many companies come up with “n+ years in a B2C product” in their requirements.
Looking for any tips from people more experienced, also if any PMs have made such a switch.
Core principles of product management remain same everywhere but there are minor nuances in b2c space. For e.g. b2c pm roles are very metric driven i.e. every action or decision has to be backed up by data. In B2B, a person is expected to have deeper understanding of domain because learning domain take quite a bit of time.
Plus, lately I have been hearing that even b2c companies are looking for someone within same domain. So, think through about what you enjoy doing and what you expect from your job profile for next 5-10 years.
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