CosmicTaco
CosmicTaco

PVR Inox Introduces Flexible Movie Shows

  • PVR Inox has launched a flexible 'pay-for-what-you-watch' model, initially in Delhi and Gurugram, followed by Tier I cities.
  • The new model allows viewers to get refunds for unused screen time, targeting busy professionals and families.
  • This initiative aims to boost footfalls amidst declining cinema attendance and fewer blockbusters in 2024.

Source: Moneycontrol

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1d ago
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SparklyNugget
SparklyNugget

It’s time to bid adieu to sunk cost fallacy! :)

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