Here's what I think - Cold calls and cold emails piss off a lot of hiring managers and recruiters - no two thoughts about it. But here’s the truth: They work BEST when done right. The problem? 90% of people doing it suck at it.
What not to do is lot easier, THAN what to really do.
No "Hi" msgs. and then wait for the other person to write "Hi". sucks to the highest level. I dont even buy the "I hope you’re doing well" fluff. I dont like too much coaxed plesantaries.
No generic pitches or overselling yourself. If you don’t know why I should a hiring manager or recruiter care, why should they?
Don’t drag the conversation into “blah blah blah” territory.
Get to the point and show that you actually mean business: value firrst shot should come in first 15-20 seconds: "Hi, I noticed your team is scaling for X role, and I wanted to quickly highlight how I could help you solve Y problem". Double click on why what what when how. BOOM. Intrigue created. here's a tip - most recruiters get rattled from their usual NO position when you throw metrics at them. they are tuned to hear this. most of them cant process that, that's a different problem but you get the point. double click on that real fast in your conversation - email/ call. Be brief and precise: If your cold mail reads like a novel, it’s going straight to the trash. Keep it sharp, direct, and actionable.
I can't emphasise enough on this -> AWLAYS: OPERATE WITH A SALES MINDSET.
Most will ignore you, some will hang up, and a limited handful will give you a shot. But those few can change the game. One yes is worth a hundred no’s. effort heavy sure.. but results are non ignorable for who do it right. They get where they want to be on their terms. Tailor your message to their problems, not your résumé. Nobody cares about you until you show you mean business and that you are prepared.
90% of cold outreach fails because people are lazy and aimless. Don’t be that person. That's my 2 cents.
