WigglyBanana
Third Wave has only 1 year of runway left, with 70% of it's outlets being loss making 🤯
6mo ago46K46K views
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Curated from across
Sad that these companies don't prioritize profitability first than growth. This model of growth at all costs is now coming to bite many startups in their ass
These businesses are not meant to be profitable. They were started to raise funds and founders made a ton of money. So the business was successful.
When they prioritise profit over growth people tag them as 'lala company' ig it's about execution irrespective of whatever be the outside noise.
Building consumer business is hard in India. Another reason I think is expanding quickly. Occupancy rates are low, average revenue per seat is average, operating expenses is high due to high rent, fancy interior and staff salaries.
Not really! If that were the case you wouldn’t see SRK, Ajay Devgan, Akshay Kumar and Tiger promoting Vimal. The problem with third wave is they thought the 1% is ready to pay unrealistic amount for “experience”. End of the day, even the 1% wants value for their money and will only spend on stuff that is super exclusive.
Yes. 1% would pay for convenience, but yes experience not so much, when it really isn't that exclusive and there are tons of good alternatives available.
Only two models work in India Massy or Classy. Anything in the middle will get crushed. Either you sell Vimal Gutkha or run an invite only night club.
