PeppyMarshmallow
Zepto becomes India's 1st 2023 unicorn
15mo ago
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Everything kept aside, it’s genuinely awe-inspiring that they’ve been able to do this in a market with close to zero interest in consumer internet plays, and most models failing
There’s definitely something about the way they executed. And many good things are said within the ecosystem about Aadit as a founder!
How is that doing from inside? Anyone from Zepto or competitive firms?
+1 Does anybody know how they are doing as a company and culture? Worth joining?
They are in the process of revamping the entire leadership team with focus on getting good folks from established set ups... culture is decent though hectic...they also want to build huge ads business because that's their only way of becoming profitable
So as soon as they raised $200M , saare paap dhul gaye. Even Viners are going gaga about them. No doubt India celebrates funding more than unit economics and real metrics. It is a sense of déjà vu with similar reactions to the likes of BYJUs and others in the past.
Paap kaunse? Would love to know more
Love Zepto and the category they created
Talk about profits and sustainable scalable growth plan..!
They may eventually get there. This is how all marketplace businesses need to grow initially.
But for now I just love that they deliver to my house in 6 minutes :)
Bigbasket is still unprofitable after 12 years of operation. And BBNow does something very similar to zepto. Swiggy/Blinkit can also do the same. All 3 are with deep pockets (Tata) or backed by companies that created food delivery category.
I want to root for the small guy but can only see them acquired by one of the 3 - Mostly Bigbasket.
