Hey 👋
CA here!
A couple of things I would look out for, if I were a client looking to optimise taxes & file tax return:
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Understanding of ESOP/RSU (crucial, if you are working in startup)
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Communication & Response time (usually 24 hours TAT is ok + regular updates on advance tax is great!)
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Ask about recent assignments of tax planning. What was the approach, what was the scenario & outcome of tax planning. This is crucial to separate wheat from the chaff.
On the pricing, it is quite subjective & can vary widely. For tax planning upwards of ₹5K & Tax filing would be between 3-8K depending on complexity.