- Flipkart aims to have around 100 dark stores operational by the launch of Flipkart Minutes, currently accessible to select users in certain pincodes.
- The move is part of Flipkartās strategy to compete with Zepto, Blinkit, and Swiggy Instamart this festive season, focusing on fast delivery for non-grocery segments.
- Dark stores are being tested with employees at Flipkartās Bengaluru headquarters, with plans to stabilize and scale up the service in specific areas.
- Flipkartās quick commerce push is driven by revenue potential, with top platforms like Swiggy Instamart, Zepto, and Blinkit expected to surpass $1 Bn in revenue for FY24.
- This development follows Flipkartās expansion into digital payments and fintech products, highlighting its strategy to adapt to the evolving digital commerce landscape.
Source: Economic Times