They are working to improve ROAS on their ads rn. An insider at Josh has told me that the CEO is asking folks to somehow increase time spent on app so that they can serve ads to people

Analyst

Strategy & operations

Can someone help me understand the landscape for short video apps (Josh/Moj) in India? I am looking at understanding their monetisation and user acquisition strategies. TIA

Welcome to Indian Startups's Private Community

Indian Short Video Apps

Indian Short Video Apps- Grapevine

Seems apt, now that there are everywhere incl OTT, next thing to capture would be social media.

When is Jio launching its own version of TikTok?

Product Owner

BTW what's the demography of people who use these apps? Asking coz I don't use insta or short content apps😅

According to its LinkedIn page, Chingari has around 240 employees, which means it has laid off around 48 employees.

Exclusive: Weeks After Cofounder’s Exit, Short-Video App Chingari Lays Off 20% Workforce

Chingari Layoffs after Cofounder Quits

Software Engineer

Doing some research, and the conclusion is just cultural reasons and lesser impact of influencers in India vs. China. Also WeChat.
But seems shallow, can somebody help me build on this view? 

TIA>

People at Zomato / Flipkart / Amazon / Meesho, what has been the internal conclusion on why video commerce does not work in India?

Software Developer

Welcome to Confessions's Private Community

share your silly/interesting/futuristic ideas, which are rotting away in your notes

PS: don't worry about someone stealing your idea, ideas don't matter, execution does. If market is big enough multiple players make money, anyway competition is for losers.

Idea Dump

Senior software engineer

Was asking for some advice on fundraising. Got to know if you are building something with no revenue, literally impossible to raise.

He explained how hard it is even for the current founders and expecting 100s of startups to fail next year with talent going cheap due to all the layoffs.

Very hard to think how to monetise B2C if people don’t even link their credit or debit cards with Apple Pay and Android for in-app purchases. Also for B2B Saas, it’s better to build for US from India than building for India.

Just “profit” over growth now. Nothing else matters 💭

Had a chat with a Unicorn Founder

Founder

🚀 Exciting News: Adspace Beta is Live!

Hey everyone! I have just launched the beta version of AdSpace, and thrilled to share the news with you.

📱 Picture this: the ability to seamlessly explore and book ad spaces in popular apps like PhonePe, Paytm, and Swiggy. It's here, and you can check it out at https://adspace.gallery ✨

What's in store:

🎯 Detailed Demographics: Marketers and product managers, dive into detailed demographics of your user base before leaping into brand partnerships or promotions in India's favourite apps.

💰 Revenue Boost: Startups and app developers, looking to level up your ad game? Sign up on AdSpace to showcase your app and enjoy better ad payout ratios, more control over ads, and, most importantly, a stellar and native ad experience.

Note: Since it's in beta, the data might be inaccurate or misleading sometimes. Reach out, and help me fine-tune!

AdSpace - Mobile AdSpace Marketplace

I love purchasing premiums 

Currently, I've 
Netflix - OTT
Amazon - Kindle + OTT
Fancode - Football
SonyLIV - Football
Hotstar- Football
Google One for storage 
youtube prime 
Figma
Canva
Notion 
LinkedIn
Spotify

App memberships-
Blinkist
Swiggy
Urban company
Souled store 
ahead app
one sec
Jomo
Habit 
Chatgpt 
Rize
Mygate

Thread - How much you pay monthly/yearly for premium accounts

Growth Manager

Welcome to Business Roles's Private Community

Hey guys, last year I built an website to match B2B advertisers and publishers. Like Ad-Mob but for bigger brands and platforms.

Mostly think: the ability to seamlessly explore and book ad spaces in popular apps like PhonePe, Paytm, and Swiggy!!!

But I still can’t get big enough clients with deep pockets to buy them. Most brands just directly go to the merchant ad websites so I tried to get informative dashboard to get people use it for market research. Still no growth.

What should I do??? Can anyone help or explain what I am doing wrong!

Discover in-app adspace for your next marketing campaign. The Future of Mobile Ads, where app-based startups and advertisers unite for unparalleled opportunities and results.

Adspace | Mobile In-App Ads Marketplace

How to get into B2B deals

I've been curious about whether there are any good Indian startups in the AI field that are not building "tools" like meeting summary or anything of that sort. But more like research based such as OpenAI, Anthropic, Midjourney, etc.
They could be early stage or late stage, doesn't matter. Have you guys seen any around you with potential?

Any good Indian AI startups?

Welcome to LinkedIn Cringe's Private Community

Why is the video feature introduced in the bottom nav on LinkedIn 🤔🤔???

Why???

UX/UI designer

ShareChat: ASK ME ANYTHING

I feel they would be raising for 4-5 months of runway at a time this way. Anybody knows?

The fundraise is an extension of its convertible debt round in which it has already raised $49 million from Tencent and existing investors such as Lightspeed

Sharechat closes $16 million fundraise while firing up to 5% of workforce

Sharechat raises $16Mn in extended debt round. Also laid off 5% workforce.

Any idea on what is a good cost per install for a fintech brand in India? Specially early age startups offering not a very conventional investment product.

Partnership manager

Good Evening Everyone

This site is Vishal Saraswat, I am 18 years old and with me there is a guide Raghav who is from IIT Kharagpur

I have an idea which might boost the Short video industry 

The idea is that we have to implement in-app purchases directly through Reels like Tik Tok shop which is needed in India, and attracts Dropshippers and many product-selling companies

This will earese the model of the website, which reduces the purchase of domain and hosting for Dropshippers

Mode of income -

• Commission on Product selling
• Sponsorship Badge
• Page opening Fee for the Company's

App development is in process, I want fund for Marketing and advertising 

As soon as soon possible we have to implement this type of app in Indian market

Hoping for Reply 
Thank You

Require Investor

I am interviewing at AppsforBharat.
Is there anyone who is working there or used to and can shed some light on the work culture and financial situation of the company?

Indian Short Video Apps

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