- Swiggy and Zomato have raised platform fees to Rs 6 in key markets like Bengaluru and Delhi, up from Rs 5, marking a 20% hike.
- Capitalmind CEO Deepak Shenoy has significantly reduced his orders due to the increased fees, highlighting a shift in customer behavior.
- Customers are opting for direct restaurant orders to avoid the higher platform fees, with some even deleting the apps.
- Both companies initially introduced platform fees at Rs 2 per order in 2023 and have gradually increased them to boost profitability.
- The increased fees have led to a shift towards home-cooked meals and direct orders, impacting the revenue of these food delivery giants.
Source: Deccan Chronicle