Does anyone here use pocketfm?
I checked their site for the first time. I think the target audience are cab drivers and weird people who would listen to this shit instead of some music.
You make money probably by spamming radio ads.
Idk how that shit is worth so much.
The problem with all these tier2+ targeted products is that the users don't easily open up their wallets. As seen in Meesho, Apna, etc. I wonder how is PocketFM tackling the monetization problem
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Borosil_Carrier
Stealth
6 months ago
TVOD model, majority revenue comes from US.
That too on the basis of performance marketing spends.
Borosil_Carrier
Stealth
6 months ago
It was, but they weren’t able to generate that much revenue from Indian market.
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IceCream
Stealth
6 months ago
It's not really working. They had this funding in Oct itself, announced now because there were a series of controversies and they are doing PR to assuage that. Who have they hired for the job? The same guy who was promoting Messi's association with Byjus. Everyone knows where they are today. Not long before this one bites the dust as well.
GoGetter
Stealth
6 months ago
They seem to be hiring massively and the way recruiters are painting a picture, it all sounds too good to be true. It's really feels like a black box for now.
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BiryaniEnthu
Stealth
6 months ago
I had the same question when I saw this news!
What even are they pitching to investors
NoDPI420
Stealth
5 months ago
Most of the revenue is from the US. I think it's the first consumer tech company to break out internationally from India
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