Gob_Bluth

Student

Flipkart "prime" ??

What's the strategy here

9mo ago

Indusplateau

Stealth9mo

It's a engagement and retention tool to make a regular user into power user

Gob_Bluth

Student9mo

That happened previously. Now you need to buy this

Indusplateau

Stealth9mo

Every product needs to know it's serious users.

Their power users use it so frequently that they can afford to give it for free.

This is a lockin mechanism like prime.

Regular users if they buy into this, will be forced to buy from flipkart always.

NonFAANG

Lloyds Banking Group9mo

What is the difference between VIP and plus/premium then?

Gob_Bluth

Student9mo

I think the plus program will be scrapped

Rhombus

CARS249mo

We can pay with supercoins without VIP, still. 🤷

WornHandle48

Flipkart9mo

That's on limited selection. This is 5% upto 1000 supercoins on entire Flipkart

Pixeldynamic

Stealth9mo

Any benefits on Cleartrip?

Discover more

Curated from across

Borosil_CarrierStealth8mo

Flipkart following the Reliance model 🤣

DaringTrainStealth3mo

Zepto - I don't understand

Ab ho gya na fundraise? What's the point of saying these things now. You are not listed. You have already raised close to $1bn. It's not like this is bringing new customers. What's the point of all this PR now? Why not focus on executi...

6.9K views

ChiggyVsTomatoSwiggy8mo

Why Flipkart built UPI ?

Walmart owns majority share in both PhonePe and Flipkart, PhonePe is a separate entity from Flipkart, but why is Flipkart itself entering into UPI ecosystem when it is dominant in e-commerce and PhonePe is dominant in UPI and payments.

...

CheckOutFlipkart14mo

Why does Walmart keep pumping soo much money even with unnecessary things with Flipkart?

Migrating PhonePe to India 1B $ in useless tax
Like that stupid separation of PhonePe from Flipkart ~0.7B $
Now this 3.5B$ just to increase its stake when it was already a majority owner! What's going on?

Top comment

Maybe, Taking on Reliance retail and Amazon in India? Tech infra for Walmart (random guess) 100% or ownersh...

NewsAnchorGrapevine4mo

Flipkart Plans 100 Dark Stores Ahead of Big Billion Days Sale

Flipkart aims to have around 100 dark stores operational by the launch of Flipkart Minutes, currently accessible to select users in certain pincodes.
The move is part of Flipkart’s strategy to compete with Zepto, Blinkit, and Swiggy...

24K views

Top comment

What even is going to be the differentiator? Zepto kills it at speed. Blinkit kills it at speed and depth of cat...

Or get it on the stores.

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