Groww taking over Zerodha in terms of monthly active investors

Zerodha was flexing a lot about their less developers working on things, their expenses and their profit. Groww on the other side added so many features and continues to do so. I hardly see anything on Zerodha Kite, no US investment, no MFs, no money tracking etc

I invest in stocks on Zerodha and invest in MFs on Groww. Tons of folks I know do the same. The day Zerodha gets into this space, things might be different... :)

Groww has users only because of its huge marketing spree. Groww is still in losses and everyone knows the PnL of Zerodha. Zerodha still miles ahead of Groww atleast for the next few years.

Trust on Zerodha is second to none when compared to other brokers out there. And that too especially among the big traders who contribute a large chunk of their total revenue.

here, the active investor for Groww might be mainly mutual fund investors from whom Groww doesn't get any revenue.... For Zerodha it's stock market investors who generate revenue for Zerodha

Groww does not charge AMC

I use Scripbox for MF. These are not direct MF but they automate selection for you based on criteria set by you

Groww is a window shopping app for people entering into markets eventually landing into zerodha-verse

Really who ll use Groww for trading, when zerodha has streak and sensibull free

I use groww exclusively because its all in one ( no seperate broker for MF) and overall seemed easier to onboard.

Also, may I get more context on the assumption on why it is tier2/3 students?

I use Groww for Mutual Funds and Zerodha for Stocks . Lot of people I know do the same. Prefer Groww to Mutual Funds than Zerodha Coin.

Used to be in Paytm Money , however their product lost its sheen during 2021 after their new CEO and Product Head came in and I had some CS issues as well

I think in some podcast, Nithin mentioned that almost more than 80% of their revenue comes from day traders and F&O traders. They hardly get revenue from long term holders.
This is currently not the case for Groww.
On top of it, Zerodha is totally bootstrapped and have earned a lot of revenue. For Groww to come to that position, it will take some few years and cash burn. Also, Zerodha applying for AMC license is one step ahead of Groww. If their fund works out, they will be able to make a good amount of money via MF brokerage, without chunking fees for MF managers(as their funds are going to track the indexes).