Some context - I’m a generalist marketer knows about Seo/Content Marketing for B2B SaaS. Any sort of help would be appreciated.
As a marketer your role was just to build up the TOF as a product marketer you'll be responsible for the life cycle of the user. i.e. how to improve engagement, retension, and conversion along with user segmentation, journey. Product Positioning and so on... You can find many videos on YouTube for this
I am a Marketer (to be precise a Digital Marketer). I do like to expand to a more wider role (like Product Marketer, Head the complete Marketing tasks, etc.)
How can I switch from being a Digital Marketer to a Product Marketer?
(I have...
Hey, I am currently in a content marketing position but want to venture into product marketing. What are some initial steps I can take to enable this?
YOE - ~8 Industry- B2B SaaS City - Bangalore Employer - Early stage Startup, series A funded Education- BTech ( tier 2 private college) CTC - 16LPA
If you are in content marketing, share your details.
Can a non-engineer (me) become a product manager?
If yes what are the steps?
Would love your opinion on a good product Marketing role to join in a company with good folks and solid marketing DNA. Any suggestions?