salt
salt
Gojek

Whatโ€™s the craziest marketing stunt youโ€™ve ever heard of?

Felix Baumgartner actually ๐—ฏ๐—ฟ๐—ฒ๐—ฎ๐—ธ๐—ถ๐—ป๐—ด ๐˜๐—ต๐—ฒ ๐˜€๐—ผ๐˜‚๐—ป๐—ฑ ๐—ฏ๐—ฎ๐—ฟ๐—ฟ๐—ถ๐—ฒ๐—ฟ in the longest freefall of all time comes to my mind first. Apparently, RedBull spent $๐Ÿฏ๐Ÿฌ๐—  ๐—จ๐—ฆ๐—— for the event and in return made upwards of $๐Ÿฑ๐Ÿฌ๐Ÿฌ๐— ++

What similar example comes to your mind?

14mo ago
PastElevator
PastElevator
My own bussiness14mo

Housing.com spending 120 crore on their rebrand in 2015. Zero text or messaging. Just a symbol that apparently meant โ€œlook upโ€. There were full page ads on national papers with this logo. There were expensive crossings in mumbai with 5-7 billboards having the same exact logo. This was all pre-revenue (beyond some small experiments)

I was also then laid of from housing by Nov 2015 along with the ceo and 80% of folks ๐Ÿคฆโ€โ™‚๏ธ

salt
salt
Gojek14mo

@PastElevator Now that is what you call, ^ is the basis of your true worries.

TallTales69
TallTales69
Unemployed14mo

@PastElevator ^ ended up meaning "up yours" for a lot of people.

phoebus
phoebus
Stealth14mo

Dhirubhai Ambani showering reliance IPO forms from helicopter. And this is during the 80s. Can't beat the OGs

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