Time-consuming prospect research, or is it just me?
Hi fellow client-facing (sales/marketing/BA) folks of Grapevine, I wanted to know how much time is spent in prospect research and some challenges associated with it. How important is the data available from the digital footprints of a company/individual, from LinkedIn, Twitter, websites, podcasts, annual reports, blogs, etc? Also, what are the data points you need/seek for, to understand your buyer?
Jordon Lee
Stealth
a year ago
I've given business after 6+8 months :'(
Kalan Carmden
Stealth
a year ago
Didn't quite understand what you meant 😅, did you mean given up? What misery happened tho, enlighten us? xD
Dezi Carmden
Stealth
a year ago
Maine logo ko business Diya hai after 8 months of us talking. Vendors, tech, agencies. So they must be prospect researching the hell out. My boss. His boss. CEO. B2B you really need to know the need-budget-stars alignment and moods of the stakeholders to get stuff sorted.
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