Let me know if you resonate with this.
Kunal has invested a lot in his personal PR as well. He has transformed into a influencer now and keeps giving random gyaan to any company that pays him. He was in Flipkart also I heard.
I think with all the bad monikers CRED has got, it has forced Kunal to do something at any cost and be relevant. And look he has money(plenty). So he can keep doing this for a bit longer.
So, I think it's about doing something to protecting his reputation. I strongly feel that. And these ads are creative though it endorses a fraud product.
Do you feel this?
PS. Product managers drool over him. They should find better inspiration than look for another fraud as if they are not looking fraudulent enough themselves already. We need a practical breed of PMs to inspire the kids