It's a engagement and retention tool to make a regular user into power user

That happened previously. Now you need to buy this

Every product needs to know it's serious users. 
  
 Their power users use it so frequently that they can afford to give it for free. 
  
 This is a lockin mechanism like prime. 
  
 Regular users if they buy into this, will be forced to buy from flipkart always.

Product Manager

We can pay with supercoins without VIP, still. 
 🤷

That's on limited selection. This is 5% upto 1000 supercoins on entire Flipkart

Growth Manager

What is the difference between VIP and plus/premium then?

I think the plus program will be scrapped

Software Developer

Software Engineer

Welcome to Indian Startups's Private Community

Flipkart "prime" ??

Flipkart "prime" ??- Grapevine

Flipkart following the Reliance model 🤣

Corporate Strategist

Ab ho gya na fundraise? What's the point of saying these things now. You are not listed. You have already raised close to $1bn. It's not like this is bringing new customers.
What's the point of all this PR now?
Why not focus on execution instead of saying things that will bite you in the ass in the future

Zepto - I don't understand

Business Analyst

Walmart owns majority share in both PhonePe and Flipkart, PhonePe is a separate entity from Flipkart, but why is Flipkart itself entering into UPI ecosystem when it is dominant in e-commerce and PhonePe is dominant in UPI and payments.

Why is Walmart letting both organisations go against one another by building Flipkart UPI seems weird and waste by burning money.

Is it hoping Flipkart UPI to get market share from Amazon Pay or something else is at play here ?

Why not pitch PhonePe inside Flipkart app heavily instead ?

Why Flipkart built UPI ?

1. Migrating PhonePe to India 1B $ in useless tax

2. Like that stupid separation of PhonePe from Flipkart ~0.7B $

3. Now this 3.5B$ just to increase its stake when it was already a majority owner! What's going on?

Why does Walmart keep pumping soo much money even with unnecessary things with Flipkart?

Maybe, 
  
 Taking on Reliance retail and Amazon in India? 
 Tech infra for Walmart (random guess)  
 100% or ownership yields absolute power

Data engineer

Welcome to News Discussion's Private Community

- Flipkart aims to have around 100 dark stores operational by the launch of Flipkart Minutes, currently accessible to select users in certain pincodes.
- The move is part of Flipkart’s strategy to compete with Zepto, Blinkit, and Swiggy Instamart this festive season, focusing on fast delivery for non-grocery segments.
- Dark stores are being tested with employees at Flipkart’s Bengaluru headquarters, with plans to stabilize and scale up the service in specific areas.
- Flipkart’s quick commerce push is driven by revenue potential, with top platforms like Swiggy Instamart, Zepto, and Blinkit expected to surpass $1 Bn in revenue for FY24.
- This development follows Flipkart’s expansion into digital payments and fintech products, highlighting its strategy to adapt to the evolving digital commerce landscape. 

 Source: Economic Times

Flipkart Plans 100 Dark Stores Ahead of Big Billion Days Sale

What even is going to be the differentiator? 
  
 Zepto kills it at speed. Blinkit kills it at speed and depth of catalogue. 
  
 Hard to imagine where Flipkart can stand. Especially given Q Commerce can work in only Tier 1 and 2 where these brands have a heavy footing.  
  
 Flipkart does not even have a brand presence anymore in top 5 cities!

Journalist

When Aadit said he wants to be like Amazon, was not bluffing. This sounds so much like Prime Day

Consultant

Spotlight on Cleartrip, grocery and Shopsy; $1-billion funding in progress at company.

Flipkart may trim rolls by up to 7% in yearly refocus

Flipkart is planning to layoff 7% of its workforce

Research Engineer

Found a good article around it 
https://the-ken.com/the-nutgraf/cant-flipkart-just-copy-blinkit/
With quick commerce creating new disruption, how will Flipkart take it forward, also found this interesting topic around innovator's  dilemma.

Share you thoughts if you work in Flipkart?

Why Flipkart isn't into e commerce yet?

Associate Product Manager

Welcome to Product Managers's Private Community

What are some intriguing problems/ puzzles you have been subjected to as part of the PM interview process.

Format: Role –> Company –> Problem statement –> Outcome

PM Interview experience

Welcome to Gadgets & Apps's Private Community

It's disheartening when you try not to harbor negative feelings towards someone, but their actions make it challenging. This little rant is regarding my recent experiences with Amazon.

As a loyal Amazon customer, Amazon has always been my first choice for online shopping. However, my relationship with Amazon has been deteriorating over the past few months.

Contacting Customer Service

Firstly, Amazon, why is it so difficult to contact you for an order-related query? Why do I have to hunt furiously for the CTA every time I need to reach customer service? And if my query remains unresolved, I have to go through the entire process again, explaining my issue from scratch. It’s quite disappointing to experience this from such a massive giant. 

Delivery Executives and Sellers

Doorstep Delivery? Prime Membership? What is the relevance of these when they do not apply to "Prime Members"?

Yes, my home is on the 4th floor without elevator service (I’m not a privileged citizen, living in Bangalore). I understand the challenges delivery executives face climbing all four floors to deliver a product. I occasionally go downstairs to collect my order whenever possible. However, last week, when I was sick with a fever and confined to my bed, I asked the delivery executive to bring the package to the 4th floor. A few minutes later, I received a message that the delivery attempt had failed. I tried to contact the delivery person, but my call was cut off.

I called Amazon customer support, and they assured me the delivery would be re-attempted and necessary actions would be taken.

The next day, I received a call from the delivery executive. Unfortunately, I was in a meeting and asked for the delivery to be made to my door again. The same scenario repeated.

Do you all think the Amazon user experience is transparent?
Can anyone help me how I can contact their customer service executive.

Amazon user experience

Visual Designer

While I'm proud of these two revolutionising the quick commerce space, I somehow have a bad feeling about this

Profits aren't coming, money is flowing
Don't know what the VCs are seeking?
Why bake a a pie that you can't eat later?

Too much money too soon, where have we seen that?

The Indian e-commerce giant Flipkart is planning to enter the quick-commerce business, aimed at providing customers with the convenience of receiving

India's Flipkart readies quick-commerce play | TechCrunch

Why existing companies barely succeed at new things... Flipkart finally woke up to the Q Commerce opportunity 😮‍💨

Welcome to Office Gossip's Private Community

Flipkart is trying to buy Dunzo to enter WC

Why do they want to enter the World Cup ? never heard of their team

Senior Software Engineer

Flipkart is trying to enter two different market segments at the same time: Quick Commerce and UPI. There are already proven players in the space and it isn't possible to enter these segments without loads of investment. I wonder what Flipkarts game plan is and how it is going to execute it

Flipkart "prime" ??

Discover More

Indian Startups on

by Anise Lee

Stealth

Flipkart following the Reliance model 🤣

Indian Startups on

by Anise Lee

Stealth

Zepto - I don't understand

Indian Startups on

by Jordon Everett

Swiggy

Why Flipkart built UPI ?

Indian Startups on

by Dezi Everett

Flipkart

Why does Walmart keep pumping soo much money even with unnecessary things with Flipkart?

News Discussion on

by Aaron Carmden

Grapevine

Flipkart Plans 100 Dark Stores Ahead of Big Billion Days Sale

Indian Startups on

by Anise Taye

Stealth

When Aadit said he wants to be like Amazon, was not bluffing. This sounds so much like Prime Day

Layoffs on

by Jordon Nadeen

Google

Flipkart is planning to layoff 7% of its workforce

Indian Startups on

by Karilyn Nadeen

Stealth

Why Flipkart isn't into e commerce yet?

Product Managers on

by Matilda Vernon

Hidden

PM Interview experience

Gadgets & Apps on

by Kalan Olive

Stealth

Amazon user experience

Indian Startups on

by Kalan Dean

Stealth

Too much money too soon, where have we seen that?

Indian Startups on

by Kendall Hyrum

Yubi

Why existing companies barely succeed at new things... Flipkart finally woke up to the Q Commerce opportunity 😮‍💨

Office Gossip on

by Kendall Hyrum

Stealth

Flipkart is trying to buy Dunzo to enter WC

Indian Startups on

by Jordon Everett

Good company

Has Flipkart received a blank cheque from Walmart?