Oyo was the only Indian startup who had defined a India specific problem, had a solution and had money to scale. What went wrong? What a pity.
In comparison Airbnb made it big...
A lot of companies tried to be too many things at once. Oyo ended up one of them. Call it the masa effect.
The comparison with Airbnb can be explained by 1 thing: Disposable income. Actually 2, global execution vs domestic only. 3 lol, mostly software vs higher touch points.
Unit economics were never in their favor
Masa was dreaming of a $100 billion valuation for Oyo before the WeWork saga happened. The team was doing all kind of shit to expand the TAM/revenue without applying basic common sense.