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Product Managers
Product Managers
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FuzzyPretzel
FuzzyPretzel
Stealth

Grapevine Monetization

What is Grapevine's monetizing route? So far, I didn't see any buy button in Grapevine. Would they be going the ad route or Blind route?

Seems like they are currently focused on acquisition and will slowly charge people to keep their identities hidden.

What could be other ways they could monetize?

5mo ago
SquishyQuokka
SquishyQuokka
Gojek5mo

Bad product managers, focus on monetisation, great product managers, focus on retention

FuzzyPretzel
FuzzyPretzel
Stealth5mo

Agreed. How long would someone take before thinking about monetization?

You can focus on retention without pushing the paywall down the users throat. But not having one after this long surprises me.

Really looking forward to how they plan to monetize the platform.

SillyPenguin
SillyPenguin
Salesforce5mo

The day they charge to keep identity hidden, I am out.

WigglyBanana
WigglyBanana
Stealth5mo

That would be downright evil 😂😂😂

ZestyQuokka
ZestyQuokka
Stealth5mo

You have to pay to get out too 😂

PrancingPotato
PrancingPotato
Stealth5mo

Multiple ways - job boards, buy DMs, can go B2B route too

Its early stage for monetisation though, focus should be acquisition, engagement and retention. Min 1 mil users before they can think of monetisation imo

SwirlyTaco
SwirlyTaco
Meesho5mo

GV is a hybrid version of Reddit & LinkedIn. It can only grow if the communities become stronger and retain users. Monetization can be done multiple ways:

  1. Community buy-in: pay to be in exclusive group
  2. Job referral and professional growth
  3. Top GV creator & subscriber economy
  4. Substack subscription model
  5. Corporate News as a service
  6. Discovering sectoral experts The options are countless. You can monetise anyway if you got a strong community on a platform.
WigglyBagel
WigglyBagel
Stealth5mo

Just like reddit they can put ads and sell avatars. They can also provide more job info etc for pro account.

GroovyCupcake
GroovyCupcake
TCS5mo

Probably get enough user-base and market share and let some big company acquire it for pay day

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Curated from across
Indian Startups
Indian Startups17mo
by ZestyCupcakeProduct Owner

Monetization Plan of Grapevine

Just wondering what is the monetisation plan of Grapevine? Will it charge user like X? Or it will go ad way like Meta? Or sell data on salary etc ? Any thoughts?

Misc
Misc20mo
by SleepyBananaSoftware Architect

Grapevine is a free app. How do they run their startup?

Pardon me for being so naive here. I want to understand this new type of startup trend.

  1. What’s the source of motivation for their employees to stick to their jobs?
  2. How do apps like these think of monetizing? There is no ad, no paid...