And why
Pay on match🙌
Yes. Guys have to pay after the 3rd match to swipe ahead. Girls get paid half of that, for every match. Both need to do some KYC like stuff to authenticate, so that there are no fake accounts on the app.
Girls get paid? What why? Aren't both equally good paying customers
If you are thinking from a business point of view, maybe focus on in-person activity based dating.
imo dating apps don't/won't work for serious dating, and we already have enough players in the market.
Huge opportunity!
I consider myself in target audience and I'll be doubly scared to meet stranger without even knowing who they are.
Dating apps are many agreed, but still not catering well to the market. You cannot deny that.
there will be profiles, basic checks will be done, but the dating part will be activity based instead of chatting online.
it's quite similar to managed speed dating events but not exactly, so safety won't be an issue.
There are two kinds of audiences - one looking for just hookups and others for meaningful relationships. We already have many apps for hooking up. But there is also a need in the market for something which is not as casual as hookups but not also as serious as shaadi.com
If someone were to build this, below would be my recommendation
Allow only paid users (and equal rules for both for men and women). Folks in other comments, who recommend payment to women for matches - it just feels like promoting digital whoring (which will also attract an audience who is just looking to monetize themselves and not really care about dating.. which will eventually reduce credibility of the platform)
Do a very detailed profiling of users and also preferences of their ideal match - and use AI to fix potential matches which can have good compatibility (no more wasting time in swiping and deciding purely on images) . Every person would be given 3 choices per week - and they can choose 1 to initiate a conversation. So in a week a person may have at Max two active chats - one they chose.. and one where they were chosen. Scarcity of matches per week would lead to a better time investment per match and hence can lead to more depth in conversations. At the end of the week, they can choose to continue conversation further OR stay connected as friends OR block.
AI can use chat transcripts as well as feedback after one week - to fine-tune the model further to improve recommendation for future matches.
We can name it seema-aunty.ai
(jokes apart, the above can be actually a good solution to the mess out there in dating scene. If you get two matches per week (104 per year) which are curated for your preference, people should have a good probability of finding someone they might actually like).
New matches every week also helps with having something exciting to look for every week and have a sustained engagement on the platform
Thank you for writing this. You validated a lot of what I was thinking.
Many great pointers, gotta build this, though would name it something better 😅
It was just a joke name 😂.
If anyone is seriously building it, feel free to reach out to deepdive/discuss more on the product.
I stumbled on this a few days back. https://bootcamp.uxdesign.cc/a-dating-app-for-finding-lasting-love-ux-case-study-f3a57bb4de1f
Thanks 🙌
I think it somewhat resonates with your ideas from what I read in other comments.
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