Product Marketing - Good or Bad?
What's the scope of "Product Marketing" in India and global as well. Is it a growing field?
Lately I am observing trend that product roles are going down, not many company believe in hiring product roles. At least small/mid startup wants CTPO roles and they want someone to play dual roles, primarily tech led products roles. Pure product roles is becoming lesser. Even few bigger MNCs have fewer products roles to offer. Is it just me? Or grapevine thinks same as well?
This is how demand & supply works. Once there was a demand for Data engineers then Data Scientists, then UX-UI Engineers, AI-ML Engineers now….
Similarly, PM roles will saturate at some point in time. 🕰️ However, TPM & PgM will still be there for a long!!
What's the scope of "Product Marketing" in India and global as well. Is it a growing field?
I was super curious for product management roles and switch to startups was one of easy bets, my current role( 3 yr work ex as implementation consultant) in B2B involved customer interaction and working on requirements on OOTB product,...
Lately, I am seeing less of general Product Management roles and more of Growth PM ones. Anyone else seeing this shift?
What are some of the great companies to work for as a starting PM post MBA in India. I think in many of companies role of PM is not properly defined and it caters to borderline project management.
Answer is obvious mate. And it's already in motion. Everyone knows current product management breed is a messed up ...